Its products are available to purchase through its Website and mobile application. The Company also sells wine, as well as a curated selection of cooking tools, utensils, pantry items and add-on products for different culinary occasions, which are tested and recommended by its culinary team. It also provides presents and well-chosen wine pairings. For meal plans, customers have the flexibility to choose any combination of the recipes offered in their selected plan each week. Popular meal kit business Blue Apron sends 2-4 dishes and all the supplies you need to make them right to your door each week. It offers four weekly meal: plans - a Two-Serving Signature Plan, a Two-Serving Vegetarian Plan, a Two-Serving Wellness Plan, and a Four-Serving Signature Plan. On its direct-to-consumer platform, it offers its customers a mix of ingredients, cuisines, familiarity, discovery and preparation times.

Its core product is the meal experience, which includes discovering new recipes, ingredients and cooking techniques to preparing meals. The Company offers fresh, chef-designed recipes to its customers. designs original recipes with fresh ingredients.

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